85% of consumers rely on video when they shop online.

Learn why — and how to profit from it. Download "Using E-Commerce Video to Drive Sales."

There’s an overwhelming likelihood that your potential customers turn to video to help them make a purchase decision. And the more you know about how and why they consume video content, the more you can tailor yours to what they’re looking for. 

So we surveyed over 1,300 online shoppers to bring you business-driving insights like:

  • 71% of consumers worldwide say video with interactive features such as links to purchase are essential when making an online purchase. 
  • 64% of consumers worldwide say they won’t wait more than five seconds for a video to load on a retailer’s website. 
  • Over half of livestream event attendees say they made a purchase as a result of a live virtual shopping experience.

Find out what you need to know to make your video the one that wins the sale. It’s all in this eye-opening report.

Download the report

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About Brightcove: Brightcove creates the world’s most reliable, scalable, and secure video technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 70 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Brightcove. Video that means business™.
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